5 reasons you could be eligible for CaliforniaFIRST (even if you think you’re not!)

At CaliforniaFIRST, we believe energy efficiency should be universally accessible to all homeowners, regardless of financial status and other factors. That’s why we created Property Assessed Clean Energy (PACE) financing. PACE brings home efficiency upgrades into reach for more than 4 million homeowners across the state, turning water-saving and energy-saving upgrades into affordable options for… Read more »


Homeowners: PACE is your path to energy efficiency!

For many homeowners, taking on home energy projects like solar, air conditioning, and water efficiency equipment installation can be overwhelming. We created CaliforniaFIRST PACE financing with you in mind, designing a long-term financing program that makes home energy- and water-saving projects both affordable and convenient. Why homeowners are choosing CaliforniaFIRST PACE financing was created to… Read more »


Clayton approves CaliforniaFIRST financing

… In other business, the council unanimously passed a motion to approve the CaliforniaFirst and Figtree programs for Clayton. They are authorized by the state of California to finance and fund home improvements that increase energy and water use efficiency as a property tax. Councilwoman Julie Pierce said, “I think this is a fabulous program.”… Read more »

PACE Financing Los Angeles San Francisco program

It’s a great day in LA! We’re glad you’ve joined us

With drought on our minds, the cost of electricity rising as the summer heat looms and an additional $350 million in lawn-replacement rebates just approved by the Metropolitan Water District of Southern California, there’s no better time to welcome the communities of Los Angeles County as the newest members of CaliforniaFIRST. At CaliforniaFIRST, we provide… Read more »

PACE Finance FHFA transferability tax deduction

Two new incentives launched as LA gets ready for PACE

ATTENTION LA COUNTY CONTRACTORS: We have some news that will make you swoon in June. Starting on June 1, qualifying CaliforniaFIRST contractors operating in Los Angeles County will be eligible to receive cash incentives through our FIRST Rewards program for marketing this product to homeowners. The marketing incentive is based on the number of Signed… Read more »