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Let’s conserve water together

California is in the third year of its most serious drought in decades, and statewide water reduction orders are making residents more conscious than ever of their water use. The issue of water conservation needs everyone’s attention and there are many actions that homeowners can take to do their part — most of which they… Read more »


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Residential Water Conservation with CaliforniaFIRST

We’ll support you with the financing you need for water-saving products and projects. Here are just a few outdoor water efficiency products eligible for our PACE financing that can help you conserve during the drought: Did you know the average homeowner uses 60,000 gallons of water on his or her lawn per year, yet the… Read more »


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Mendocino County joins CaliforniaFIRST program

UKIAH DAILY JOURNAL: Mendocino County residents now have a new financing option for funding home improvement projects. On Tuesday, the Mendocino County Board of Supervisors unanimously approved a resolution to allow the county to participate in CaliforniaFIRST, where interested residents in unincorporated areas can apply for bonds with a county financing partner for eligible home… Read more »


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Renewable Energy Q&A with Cisco DeVries

RENEWABLE ENERGY WORLD: Cisco DeVries compares his envisioning of PACE financing in 2008 to the excitement of the first peanut butter sandwich:  the ingredients were all there, and he had a Eureka! moment.  Easier said than done! To take this sweet allegory to its finality, let’s say that the sandwich was one thing but in the end it was… Read more »


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5 reasons you could be eligible for CaliforniaFIRST (even if you think you’re not!)

At CaliforniaFIRST, we believe energy efficiency should be universally accessible to all homeowners, regardless of financial status and other factors. That’s why we created Property Assessed Clean Energy (PACE) financing. PACE brings home efficiency upgrades into reach for more than 4 million homeowners across the state, turning water-saving and energy-saving upgrades into affordable options for… Read more »


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Homeowners: PACE is your path to energy efficiency!

For many homeowners, taking on home energy projects like solar, air conditioning, and water efficiency equipment installation can be overwhelming. We created CaliforniaFIRST PACE financing with you in mind, designing a long-term financing program that makes home energy- and water-saving projects both affordable and convenient. Why homeowners are choosing CaliforniaFIRST PACE financing was created to… Read more »